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October 25, 2012

QVC shoe sale to benefit UPCI

The Fashion Footwear Association of New York (FFANY) and QVC have named the University of Pittsburgh Cancer Institute (UPCI), partner with UPMC Cancer Center, one of the beneficiaries of the 2012 QVC Presents “FFANY Shoes on Sale,” which benefits breast cancer research and education. As a beneficiary, UPCI is scheduled to receive a $125,000 grant next spring, provided it raises matching funds.

The grant would support research by Adrian V. Lee, director of the Women’s Cancer Research Center at UPCI and Magee-Womens Research Institute, and Nancy E. Davidson, director of UPCI and UPMC Cancer Center. They will use the funds to continue their research into why breast cancer recurs and what causes it to metastasize.

According to Lee, his group intends to create a team of consumer advocates, social scientists, oncology nurses, pathologists and oncologists to study and overcome the barriers women with advanced disease experience when it comes to participating in clinical trials and the collection of tissues for research studies.

Since its inception, the charity shoe event, which was held earlier this week, has yielded more than $38 million for breast cancer research and education.

For information on participating in UPCI’s challenge to raise matching funds, call 412/623-4700.

Filed under: Feature,Volume 45 Issue 5

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